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5 Marketing Technology Trends Taking Over Advertising

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Technology in just about every industry is evolving at a rapid pace and that goes especially true for the marketing and advertising industry. The marketing industry alone is set to hit $389 billion in ad spend in 2021.

Below, we go over some of the major marketing tech trends that are heavily influencing the advertising industry, showing where the industry is currently and perhaps providing some insights into where the advertising industry is headed. [Read more…] about 5 Marketing Technology Trends Taking Over Advertising

The Role of Robotics and Automation in Industry 4.0

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As the global manufacturing industry enters its fourth revolution, innovations such as robotics, automation and artificial intelligence (AI) are set to take over. (1)

The number of active industrial robots worldwide is increasing by approximately 14% year on year, and automation continues to create new types of robots with improved utility and function. [Read more…] about The Role of Robotics and Automation in Industry 4.0

SAE International launches 12-week robotics for autonomous vehicle systems training ‘Bootcamp’

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Virtual 12-week experience provides career development opportunities for engineers entering the fast-growing autonomous vehicles industry

SAE International has announced the new 12-week Robotics for Autonomous Vehicle Systems Bootcamp for recent graduates and/or entry-level mechanical, electrical and computer science engineers joining the industry to support autonomous vehicle (AV) system development.

In partnership with Clemson University and Argo AI, SAE designed the rigorous, virtual-only workforce development experience to provide participants with an in-depth technical understanding of how to build autonomous systems.

“Companies can spend upwards of 10 months onboarding entry-level AV positions, which in this fast-moving industry can directly hinder the development and deployment cycles. The Robotics for Autonomous Vehicle Systems Bootcamp aims to support both employers and professionals by bridging the training gap through an accelerated 12-week bootcamp,” said Elizabeth Melville, director of learning at SAE International. [Read more…] about SAE International launches 12-week robotics for autonomous vehicle systems training ‘Bootcamp’

Semiconductor Industry Association to discuss global chip shortage with US government

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The Semiconductor Industry Association (SIA) is to meet with officials in the administration of newly elected president of the United States, Joe Biden, to discuss the ongoing global shortage in chips, which is affecting many areas of manufacturing and the wider economy.

The SIA released a statement from its president and CEO, John Neuffer, welcoming the upcoming meeting at the White House between Biden Administration officials and leaders from the semiconductor industry and other sectors to discuss the global chip shortage, President Biden’s infrastructure plan, and other issues related to the semiconductor supply chain.

In the statement, Neuffer says: “We welcome this high-level engagement between the White House and industry leaders and see it as an important opportunity for a discussion on the need to fund investments in domestic semiconductor manufacturing and research to help ensure the long-term strength and resilience of America’s semiconductor supply chain.” [Read more…] about Semiconductor Industry Association to discuss global chip shortage with US government

Veo Robotics gains ISO safety certification for FreeMove system

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Veo Robotics, a company that develops systems for industrial automation, says its flagship product FreeMove has received safety certification from TÜV Rheinland for its industrial robot safeguarding system – making it a “first-of-its-kind solution for human-robot collaboration”.

Veo says FreeMove is the only solution on the market today that implements dynamic, 3D speed and separation monitoring and has been certified for compliance with ISO 13849 for PLd, Category 3. It is available for purchase now. [Read more…] about Veo Robotics gains ISO safety certification for FreeMove system

Gatik and Isuzu partner to develop fully autonomous trucks

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Gatik and Isuzu North America have agreed to collaborate on a project to develop and evaluate fully autonomous medium-duty trucks.

Gatik claims to be the “industry leader” in automating on-road transportation networks for business-to-business middle-mile logistics.

Isuzu has consistently been at the forefront of truck evolution, introducing iconic models of superlative quality and reliability in the US and Canadian markets. [Read more…] about Gatik and Isuzu partner to develop fully autonomous trucks

Yaskawa Motoman has sold 500,000 industrial robots

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Yaskawa Motoman, one of the world’s largest industrial automation companies, has sold 500,000 industrial robots.

The company says cumulative shipments of Motoman Yaskawa’s industrial robots reach 500,000 units last month – February 2021.

Yaskawa has attracted a wide range of customers worldwide since its first all-electric industrial robot in Japan Motoman-L10 was shipped in 1977. [Read more…] about Yaskawa Motoman has sold 500,000 industrial robots

Safety for Workers, Here is What You Should Know

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Safety within the construction industry and beyond this is vital for the reputation of your business and the welfare of your workers.

It may begin with ensuring that they have the correct training for the job, as well as ensuring that you check drivers license status on all new workers.

However, safety now goes beyond the initial security checks. [Read more…] about Safety for Workers, Here is What You Should Know

Key industry organisations partner to develop global standards for autonomous vehicles

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The Autonomous Vehicle Computing Consortium, a global group of automotive and technology industry organisations, has agreed what is described as a “key liaison” with SAE International, the association of more than 200,000 engineers and related technical experts in the aerospace, automotive and commercial-vehicle industries.

The two organisations’ shared goal is to help expedite the development of autonomous and assisted driving solutions through shared technical references, recommendations, design benchmarks and marketing initiatives.

Jack Pokrzywa, ground vehicle standards director, SAE International, says: “For more than a century, SAE Standards have created the safe, reliable and consistent use and adoption of technologies to advance the mobility industry for the benefit of humanity. [Read more…] about Key industry organisations partner to develop global standards for autonomous vehicles

ABB and ETH extend partnership to advance research into the future of robotics

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Building on their long-term relationship across several disciplines, ABB and ETH Zurich, a leading research university in Switzerland, have expanded their partnership into robotics research as part of ETH’s RobotX strategic initiative.

Launched in 2019, RobotX aims to position ETH among the top robotics research institutions worldwide.

As part of RobotX’s industry affiliation program, ABB’s Robotics & Discrete Automation business will support ETH’s ambitious initiative with its leading in-house robotics expertise to combine competence into a platform aimed at training new talent and attracting worldwide experts to advance a range of future technologies, including mobile robotics. [Read more…] about ABB and ETH extend partnership to advance research into the future of robotics