marketing

Why You Should Use Call Tracking for Your Conversion Optimization Strategy

April 6, 2020 by Polly Leave a Comment

1. Use call tracking

Not all of your conversions are non-calls. In other words, you get online purchases if you’re an e-commerce store, but you also get phone-in orders, right?

A lot of the customers do in fact call. And so if you’re not tracking your calls, you don’t truly understand how you’re receiving those calls and therefore, you can’t increase your efforts in those areas to generate more calls.

For example, we generate thousands of leads a month here and about 40 per cent are calls, in many cases. On the low months, it’s 20 per cent. [Read more…] about Why You Should Use Call Tracking for Your Conversion Optimization Strategy

Geek+ Robotics provides innovation insights at technical forum on sidelines of IMHX

September 27, 2019 by Abdul Montaqim

Geek+ Robotics, the world’s leading supplier of warehouse robots, has been providing technical insights into its latest innovations at a forum on the sidelines of IMHX, the ongoing intralogistics technology show being held in the UK.

Senior executives from Geek+, which has sold more than 7,000 warehouse robots since its inception five years ago, presented a variety of solutions that will add completely new functionalities to its current offerings.

Some of the ideas are still at the idea stage, while others are being developed in partnership with clients in the logistics and manufacturing industries. [Read more…] about Geek+ Robotics provides innovation insights at technical forum on sidelines of IMHX

Amazing Digital Ways to Market Your Company This Year

May 29, 2019 by Nicola Harvey

When it comes to making the most of business marketing, there are a lot of things that you can do to help you achieve this.

It is absolutely essential that you think about the best ways of promoting your brand more effectively, and there is a lot involved in this.

Do as much as you can to improve the strategy you are using to help you market the company. [Read more…] about Amazing Digital Ways to Market Your Company This Year

Robots are taking over the world. Run for the hills now, or cash in quick – the choice is yours

April 29, 2017 by Sam Francis

In this guest article, supplied by SKS Media, the spectre of high-net worth individuals teaming up with robots offer a terrifying vision of the future, with some hapless humans finding themselves in the nightmare situation of having mountains of money but not enough opportunities to spend it

The word exponential is often used to describe the pace of technological change which has come to define the world we live in. And with new technologies such as artificial intelligence, 3D printing and virtual reality only just warming up, the pace is unlikely to let up.

In this environment is it easy to become convinced that, when competing in a global marketplace, speed is the greatest of virtues. Indeed, in The Great Acceleration, author Robert Colvile argues that speed has become the defining feature of the modern economy, the driving force behind wealth creation in the 21st century. [Read more…] about Robots are taking over the world. Run for the hills now, or cash in quick – the choice is yours