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How Does Cyber Technology Affect Security?

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Cyber technology is the foundation of the present day’s digital society. It is what we require for automated vehicles, online meetings, the IoT, and all the other things that change how we live.

However, it also puts a lot of pressure on our data’s security and the internet’s dependability. Just as when you face an issue with your network, you instantly wonder what’s the Summer service number to Spectrum.

Likewise, when you come across technical issues like data breaches, you immediately think of getting in touch with cybersecurity teams for quick resolutions of the problems. [Read more…] about How Does Cyber Technology Affect Security?

How to Promote a SaaS Product on Social Media: The Ultimate Guide

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Software as a Service, or SaaS, is a type of cloud computing platform that has gained popularity. In fact, it had a revenue of almost $100 billion in 2020.

Despite the popularity of software-as-a-service businesses, it is important that a Saas development company find new ways to promote themselves. This can be done through creative marketing techniques like boosting social media presence.

Social media for Software-as-a-service (SaaS) can be a powerful way for businesses to grow their presence online. With over 3.5 billion social media users globally, it can be used to reach out to potential customers and increase their reach. [Read more…] about How to Promote a SaaS Product on Social Media: The Ultimate Guide

7 Ways Technology Can Help Your Business

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Technology can be a great asset to any business as long as it is used in the right way. As a business owner, you need to make decisions about which types of tech, which programs and apps, you can use most effectively to make your business more efficient and streamlined.

The best use of technology will make everyone’s jobs much easier, reduce cost, and increase profits wherever possible. They should also benefit the customer wherever they can. With this in mind, the following technologies are excellent ways to help your business grow. [Read more…] about 7 Ways Technology Can Help Your Business

IDS to host free online event ‘Capture the Light’ presented by its image processing experts

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For the successful implementation of image processing applications, it is not only important to choose the right camera and a suitable image sensor.

In order to capture light without interference and convert it into usable information, suitable optics and high-quality filter glasses also play a decisive role.

The focus event “Capture the Light” on June 24th at 2 pm BST addresses this topic in three exciting sessions. [Read more…] about IDS to host free online event ‘Capture the Light’ presented by its image processing experts

How to automate pre-employment checks at your workplace

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The Human Resources department is one of the busiest in any company. They don’t generate profit in a direct way – they’re not the one manufacturing or selling goods, they don’t interact with the clients, but their job is even more important than that.

They keep the whole place running and this is a high responsibility. Fortunately, HR managers in Australia can use digital technology to automate many of their routine jobs, so the personnel can focus on economic forecasts and streamlining the company’s activity.

Here are a few ideas to automate pre-employment checks in your company. [Read more…] about How to automate pre-employment checks at your workplace

ABB launches podcast about robotics and automation

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ABB is introducing a new series of podcasts that explore the world of robotics and automation, and their benefits to society in what the company describes as “the greatest shift in automation in a generation, brought on by the pandemic”.

Whether it’s collaborative robots working alongside humans in laboratories and SME businesses, or industrial robots working in large factories producing the next generation of electric vehicle, robots of all shapes and sizes are making work safer and more efficient for people and companies the world over.

Each episode of The Robot Podcast features a panel of experts and takes an in-depth look at some of the most interesting global case studies. [Read more…] about ABB launches podcast about robotics and automation

How AI is Changing the Digital Marketplace

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It’s no secret that artificial intelligence (AI) is changing the world we live in. So much so that it impacts our daily lives in ways we may not even be aware of.

If you’ve interacted with anything digital, chances are you’ve interacted with AI. From webpages to ad campaigns, Google, social media, and more, AI is everywhere.

The shift towards online marketing has been driven by consumer interaction with the digital world. And with that, AI has blossomed as a way to help websites discover data helpful to refine the personalized customer experience. [Read more…] about How AI is Changing the Digital Marketplace

Here’s How Social Media Managers Can Train the Creative Team More Effectively

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Social media has seen rapid growth in the field of marketing. Reason? Digital revolution. These channels are perhaps the best ways for users to connect with their friends, expand their network, or even help them with their careers.

Being home to almost every age group today, social media platforms are the perfect channels to promote products or spread awareness about the brand. This has led to social media becoming a popular choice of career.

A majority of organizations are now hiring a dedicated creative team to take care of their digital and social media marketing. Consequently, the need to ensure the training and development of this workforce has also seen a rise. [Read more…] about Here’s How Social Media Managers Can Train the Creative Team More Effectively

What is Spear Phishing? Tips to Prevent it

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The type of phishing which is highly used by intruders these days is spear phishing. Basically, spear-phishing is an attempt to steal sensitive data such as financial information by sending email to targeted individuals or organizations.

This is achieved by collecting personal details of the target, such as frequent locations, hometown, friends, and online purchase details. The receiver is so well-researched that the spear phisher can send personalised emails provoking their emotions.

For this reason, the receiver clicks on the mail without giving a second thought, and the purpose of cybercriminal hacking or stealing the information about bank details is met. [Read more…] about What is Spear Phishing? Tips to Prevent it

How Technology Changed the Way of Marketing

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With the passage of time, there has always been a growth in technology. We have made our lives quite easier with different technologies and robotics. Thus, the ways in which we market a particular product or service have also changed.

In the present time, people prefer to spend their time with technology rather than going outdoors. This implies that offline marketing methods are no more effective in the current scenario.

However, here are the top ways in which developing technology has changed the way of marketing. [Read more…] about How Technology Changed the Way of Marketing