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Brightpick enters automotive market through strategic partnership with NAPA

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Brightpick, a provider of AI-powered robotic automation for warehouses, has agreed a strategic partnership with NAPA, a major US retailer and distributor of automotive replacement parts, accessories, and service items, to deploy advanced automation technology across its distribution centers.

Through this partnership, Brightpick’s robotic solutions will aim to improve overall warehouse performance to support NAPA’s nationwide store network.

Brightpick and NAPA first collaborated in 2025 on a pilot project, which has been running successfully. NAPA then signed an agreement with Brightpick for an additional site in early 2026, with the potential for future installations at other locations. The first project under this agreement will include more than 100 Brightpick robots to support high-volume processing. [Read more…] about Brightpick enters automotive market through strategic partnership with NAPA

Brightpick achieves ‘lights-out’ order fulfillment with its Autopicker robots

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Brightpick, a provider of AI-powered robotic automation for warehouses, says its Autopicker robots now enable “lights-out” overnight fulfillment.

With the company’s latest software upgrades to its fleet, including Physical AI and picking-in-motion, Autopicker robots can autonomously pick and buffer orders without human intervention, eliminating the need for overnight staffing and enabling companies to extend their operating hours at no additional cost.

This breakthrough allows warehouses to run continuously, even during night shifts and weekends, without human intervention. [Read more…] about Brightpick achieves ‘lights-out’ order fulfillment with its Autopicker robots

Brightpick launches its first multi-purpose warehouse robot to ‘match human-level performance’

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Brightpick, a provider of AI-powered robotic solutions for warehouses, has unveiled Autopicker 2.0, the most advanced version of its flagship multi-purpose AI robot.

Featuring the company’s next-generation Intuition software, now including Physical AI and picking-in-motion, and a completely redesigned hardware platform, Autopicker 2.0 delivers on average 70-80 picks per hour, matching the productivity of a typical warehouse associate – while offering greater reliability and 24/7 operation.

The new Autopicker is the result of five years of integrated hardware and software development, enhanced by Brightpick’s latest advancements in robotic AI technology. [Read more…] about Brightpick launches its first multi-purpose warehouse robot to ‘match human-level performance’

Zebra Technologies buys Photoneo business from Brightpick

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Photoneo Brightpick, a provider of 3D vision and AI robotics solutions, has closed the sale of Photoneo to Zebra Technologies, a specialist in digitizing and automating warehouse workflows.

Photoneo, the former sister company of Brightpick under the Photoneo Brightpick Group umbrella, is a provider of robotic vision sensors and intelligence software.

The Photoneo Brightpick Group has been renamed Brightpick and will continue operating as a separate entity focused on developing and deploying AI robots to automate warehouse operations. [Read more…] about Zebra Technologies buys Photoneo business from Brightpick

Brightpick launches supertall robot with 20 ft reach for warehouse work

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Brightpick, a leading provider of warehouse automation solutions for order fulfillment, has unveiled Brightpick Giraffe, an innovative robot capable of reaching heights up to 20 feet (6 m).

With this advancement, Brightpick users can now achieve up to three times the warehouse storage density of manual operations and double the density compared to the previous Brightpick solution.

Brightpick Giraffe is designed to work alongside Brightpick Autopicker robots for automated order picking. It retrieves storage totes from upper-level shelf locations and delivers them to lower levels, where an Autopicker can access them for picking (up to a height of 11 feet / 3.4 m). [Read more…] about Brightpick launches supertall robot with 20 ft reach for warehouse work

US-based sports nutrition retailer installing 48 Brightpick Autopicker robots

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Brightpick, a provider of warehouse automation solutions for order fulfillment, says that The Feed, a US-based sports nutrition and gear ecommerce retailer, has begun installation of 48 Brightpick Autopicker robots that will go live at their warehouse at the end of March 2024.

Brightpick also announced that another installation of Brightpick Autopickers went live in November 2023 in an EU-based Dr Max distribution center that replenishes Dr Max pharmacies.

Dr Max is the second largest pharmacy chain in Europe with 3,000 pharmacies across six countries. [Read more…] about US-based sports nutrition retailer installing 48 Brightpick Autopicker robots

Brightpick unveils details about machine vision and AI behind its autopickers

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Brightpick, a provider of warehouse automation solutions for order fulfillment, has unveiled new details about the proprietary machine vision and AI that are “critical for the seamless operation of its Brightpick Autopicker robots”.

The technologies are used for everything from scanning totes (bins) to create 3D models for future picking of items, to determining ideal picking angles for both totes and individual items.

The company also elaborated on its Brightpick Intuition software and how it keeps the entire robot fleet precisely orchestrated and optimized for maximum throughput in ecommerce and e-grocery warehouses. [Read more…] about Brightpick unveils details about machine vision and AI behind its autopickers

European e-grocer Rohlik to install Brightpick robots at ‘multiple warehouses’

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Brightpick, a provider of warehouse automation solutions for order fulfillment, has completed a nine-month pilot of its robotic solution in the Prague fulfillment center of Rohlik Group, one of the largest e-grocers in Europe.

Rohlik now plans to roll out the Brightpick solution across multiple warehouses in 2023 and 2024, starting with Munich in July 2023 and continuing with Frankfurt, Vienna, Prague and other fulfillment centers.

The solution includes Brightpick Autopicker and Brightpick Dispatcher autonomous mobile robots and enables Rohlik to fully automate picking, consolidation and dispatch of orders. [Read more…] about European e-grocer Rohlik to install Brightpick robots at ‘multiple warehouses’

Netrush and Brightpick partnership ‘cuts fulfillment costs by 50 percent’

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At a time when consumer expectations have never been higher and a positive workplace culture is more crucial than ever, e-commerce growth expert Netrush is investing in a solution that the company says is “sure to help the company further improve customer and employee satisfaction while also enabling it to significantly reduce costs”.

The initiative is part of an agreement between Netrush and its newest partner Brightpick, whose warehouse automation solutions “have helped e-commerce retailers cut order fulfillment costs by as much as 50 percent”, according to the companies.

Netrush CEO Shane Atchison says: “With this partnership, we’re innovating to deliver a logistics operation that is four times more efficient and a corporate culture that is second to none. [Read more…] about Netrush and Brightpick partnership ‘cuts fulfillment costs by 50 percent’

Brightpick launches ‘world’s first’ commercially available autonomous mobile picking robot

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Brightpick, a provider of warehouse automation solutions for order fulfillment, has launched its Brightpick Autopicker, which the company describes as “the world’s first commercially-available autonomous mobile picking robot for e-commerce and grocery order fulfillment”.

Brightpick Autopicker is the only warehouse robot capable of both picking and consolidating orders in the aisles. Like humans with carts, Brightpick Autopickers move around the warehouse, retrieve product storage totes (bins) from shelving, and robotically pick items from those totes to consolidate orders directly in the aisles.

In contrast to other types of automated fulfillment systems, Brightpick Autopicker does not need to travel back and forth to centralized picking stations. [Read more…] about Brightpick launches ‘world’s first’ commercially available autonomous mobile picking robot