softbank

SoftBank absorbs Aldebaran and adds robotics to its name

June 13, 2016 by Mai Tao

Japanese communications giant SoftBank is looking to build on its increasing brand awareness outside Asia with a change of name for Europe.

SoftBank is the company behind the Pepper robot and the Aldebaran Robotics company, which developed Pepper and a number of other robotic systems and technologies including Nao (picture).

Now, SoftBank Group has decided to rename Aldebaran as SoftBank Robotics Europe and has changed the website accordingly.

In a statement, SoftBank said the change of the Aldebaran brand name to SoftBank Robotics was “in view of increased global brand awareness and business scale in the future”. [Read more…] about SoftBank absorbs Aldebaran and adds robotics to its name

Accenture and SoftBank Robotics combine to offer insight into future of customer relations

May 26, 2016 by Sam Francis

Accenture’s Peter Lacy with Pepper the robot

In the future, all customer relations could be managed by robots. That’s what science fiction films have been telling us for decades. And now, perhaps more than ever, that vision is becoming more real than ever.

As part of a newly announced collaboration with SoftBank Robotics to reimagine the future of digital customer interactions, Accenture Interactive demonstrated a new prototype based on the Pepper robot in Paris at Pepper Partners Europe event during InnoRobo (May 24-26), one of the world’s largest robotics events.

Pepper is the ground-breaking humanoid robot with the ability to read emotions that was developed by Softbank Robotics (previously Aldebaran Robotics) and first introduced in Japan in 2014.

The enhanced Pepper-based platform blends human and artificial intelligence, provided by Accenture Interactive, to deliver omni-channel customer service and commerce capabilities – including social media, mobile and in-store applications. [Read more…] about Accenture and SoftBank Robotics combine to offer insight into future of customer relations

Costa Group to test Pepper humanoid robots on cruise liners

February 5, 2016 by Abdul Montaqim

Cruise liner company Costa Group has signed an exclusive agreement with the French company Aldebaran for a pilot project with Pepper robots.

Aldebaran, which is a subsidiary of the SoftBank Group through SoftBank Robotics Corp, said the contract was worth more than a million euros.

Pepper is the world’s first robot that reads main human emotions, says the company, adding that it is ideally suited to help and delight guests on board of cruise ships. Aldebaran adds that Pepper will improve guest experience and provide help and entertainment on board the ships of the Costa Group’s cruise brands: AIDA and Costa. [Read more…] about Costa Group to test Pepper humanoid robots on cruise liners