Richtech Robotics, a Nevada-based provider of AI-driven robotic solutions, has been named “Rookie of the Year” by the Vegas Golden Knights for the 2025-2026 season, marking a standout first year in the team’s partner ecosystem.
The recognition comes as the Golden Knights reach the 2026 NHL Stanley Cup playoffs. As one of the organization’s newest partners, Richtech Robotics engaged fans through its innovative activations and unique integration of service robotics into the live sports experience.
Wayne Huang, Richtech Robotics’ CEO, says: “As a Las Vegas-based company, our engagement with the Vegas Golden Knights community has been an especially meaningful experience to us.
“Being named ‘Rookie of the Year’ is an honor and a testament to what’s possible when innovation meets one of the most forward-thinking franchises in professional sports.”
Throughout the season, Richtech Robotics’ flagship robot, ADAM became a centerpiece of the partnership, delivering interactive and memorable experiences for fans at the T-Mobile Arena.
From serving precision-crafted beverages to participating in high-profile team events, ADAM showcased how AI-powered robotics can elevate hospitality, entertainment, and fan engagement in real-world environments.
John Penhollow, Vegas Golden Knights’ president of business operations, says: “The Golden Knights are always looking to evolve, innovate and deliver unforgettable experiences for our fans.
“This season, the Golden Knights were thrilled to welcome Richtech Robotics to The Realm to engage fans in new ways, highlighted by appearances of ADAM the robot ringing the siren, and collaborating with other partners to generate ADAM-served beverages before cheering on the Golden Knights, adding a new dimension to the game-day experience.
“We’re proud to recognize Richtech Robotics as our ‘Rookie of the Year’ in our 2025-2026 VGK Global Partner Awards presented by Willis Towers Watson.”
