Artificial intelligence is transforming the internet in two ways: attracting billions of visits to AI platforms while automated systems increasingly account for the traffic moving between websites.
New research suggests the consequences could extend far beyond search engines, changing how online businesses attract audiences and generate revenue.
An analysis by OneLittleWeb found that four major AI platforms – ChatGPT, Gemini, Claude and Grok – gained a combined 35.6 billion annual web visits when comparing July 2024 to June 2025 with July 2025 to June 2026. [Read more…] about AI platforms gain 35.6 billion web visits as bots reshape the economics of the internet