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SaaS

The Dark Side of Bad SaaS Design

November 28, 2024 by Mark Allinson

The development of digital technologies has radically changed approaches to business process organization. Cloud solutions and software as a service (SaaS) have become integral parts of the working ecosystems of companies of various sizes and profiles.

Interface quality is becoming a key factor of product success in the context of fierce competition and ever-increasing user expectations. Bad SaaS design can become a critical barrier between user and functionality, turning even the most innovative solutions into a source of constant stress and loss of productivity. 

User experience determines a product’s usability and overall perceived value. The slightest UX miscalculations can instantly reduce user loyalty and lead to customer churn.

[Read more…] about The Dark Side of Bad SaaS Design

Filed Under: Computing Tagged With: anti-patterns, complexity, dark, elements, interface, modal, navigational, notifications, optimal, principles, SaaS, security, software, software-as-a-service, windows

GreyOrange’s robotic retail software solution now available on Google Cloud Marketplace

November 4, 2024 by Mark Allinson

GreyOrange, a provider of AI-driven warehouse automation technology, says its software as a service (SaaS) application, gStore, is now available on Google Cloud Marketplace.

gStore makes it easier for retailers to precisely locate inventory, manage stockouts, and enables personalized in-store experiences for customers using smart fitting rooms and self-checkout capabilities.

By providing real-time insights into inventory levels, item locations and stock movements, gStore enables retailers to execute store operations more effectively, simultaneously empowering merchandisers to speed up decision-making on pricing, promotions and placements to boost sales and productivity. [Read more…] about GreyOrange’s robotic retail software solution now available on Google Cloud Marketplace

Filed Under: News, Software Tagged With: cloud, google, greyorange, gstore, marketplace, retail, robotic, SaaS, solution

Mobile-First SEO: Essential for SaaS Success

March 16, 2024 by David Edwards

In today’s fast-paced society, individuals heavily rely on their devices to browse the web, access information, and make purchasing choices.

As more and more people use smartphones and tablets to surf the internet, establishing a presence has become vital for any online business, including Software as a Service (SaaS) companies.

This article will delve into the significance of SEO for SaaS and provide insights on optimizing your site to meet the needs of the expanding mobile user base. [Read more…] about Mobile-First SEO: Essential for SaaS Success

Filed Under: Business Tagged With: amp, first, mobile, pagès, SaaS, search, seo

Why modern SaaS businesses need CPQ solutions

January 17, 2024 by Mark Allinson

Modern business solutions have taken center stage in today’s technological world, focusing on transforming how everyone does business in better ways for people, corporations, and the globe.

It is simple for “old-school” businesses to generate a quote. Deals are typically one-and-done, products are identical, and the process is similar for everyone.

A quote, on the other hand, might turn into a logistical headache for a company offering complex SaaS goods. How do you ensure that every product configuration, pricing option, discount, and client data is included every time? [Read more…] about Why modern SaaS businesses need CPQ solutions

Filed Under: Software Tagged With: cpq, SaaS, software, solutions

Signs that Show it’s Right Time to Invest in Software Product Development

November 22, 2023 by Mark Allinson

In this digital era, imagining business operations without software is impossible. For most startups and small & mid-sized enterprises, there comes a point when opting for software product development becomes the need of the hour.

Investing in software product development is not necessary for the company’s growth but also for satisfying the customers with cutting-edge solutions.

These days, companies rely heavily on software product development to expand their customer base. Software product development companies also entice their clients with their offerings and reflect the advanced industry developments and upgrades. [Read more…] about Signs that Show it’s Right Time to Invest in Software Product Development

Filed Under: Software Tagged With: architecture, company, development, product, SaaS, security, software-as-a-service

4 Ways SaaS Products Have Changed the Technological Landscape of Asset Management

June 27, 2023 by Mark Allinson

As businesses hunt for viable platforms to manage assets better, Software-as-a-Service (SaaS) provides viable and purposeful solutions to keep overhead costs in check and scale up efficiently.

SaaS is a rapidly growing industry with cloud-based computing and state-of-the-art technology that has digitized several business processes. Gartner reports that the global end-user spending on SaaS will likely reach $597.3 billion in 2023 from $491 billion in 2022.

SaaS is changing the way businesses use software, especially for asset management. Businesses now have access to a complete suite of tools that helps streamline their processes through enhanced efficiency and easy access to the software’s functionality. [Read more…] about 4 Ways SaaS Products Have Changed the Technological Landscape of Asset Management

Filed Under: Software Tagged With: asset, assets, businesses, management, SaaS, software, users

What is SSPM and How to Properly Choose One?

February 24, 2023 by Mark Allinson

As organizations continue to shift their processes, user and corporate data, and customer relationship management (CRM) solutions to SaaS applications, the need for a robust security posture has become increasingly important.

Using an SSPM (SaaS security posture management) system is crucial to a strong security posture.

SSPM is a comprehensive solution that enables organizations to manage and monitor the security of their SaaS applications. By the end of this article, you will better understand SSPM and how it can help your organization achieve a strong security posture for your SaaS applications. [Read more…] about What is SSPM and How to Properly Choose One?

Filed Under: Computing Tagged With: access, applications, compliance, consider, management, organizations, posture, provide, SaaS, security, sspm

How to Promote a SaaS Product on Social Media: The Ultimate Guide

September 14, 2022 by David Edwards

Software as a Service, or SaaS, is a type of cloud computing platform that has gained popularity. In fact, it had a revenue of almost $100 billion in 2020.

Despite the popularity of software-as-a-service businesses, it is important that a Saas development company find new ways to promote themselves. This can be done through creative marketing techniques like boosting social media presence.

Social media for Software-as-a-service (SaaS) can be a powerful way for businesses to grow their presence online. With over 3.5 billion social media users globally, it can be used to reach out to potential customers and increase their reach. [Read more…] about How to Promote a SaaS Product on Social Media: The Ultimate Guide

Filed Under: Business Tagged With: customers, media, SaaS, social

8 Things to Consider While Redesigning a Website for Your SaaS Business

March 31, 2022 by David Edwards

The SaaS market segment continues to grow exponentially as more and more companies adopt SaaS solutions to ease various business operations.

As of 2021, companies typically use 110 SaaS solutions on average, which has increased 1,275 percent since 2015.

Yet, however, SaaS companies are spending the highest on marketing and sales, constituting 50 percent or more of their revenue. [Read more…] about 8 Things to Consider While Redesigning a Website for Your SaaS Business

Filed Under: Software Tagged With: content, design, redesign, SaaS, website

Robots-as-a-Service or Software-as-a-Service: Which Technology Trend is the Future?

January 29, 2022 by Mark Allinson

Many people have not yet heard of Robots-as-a-Service (RaaS). This trend has grown as a technology likely to grow in scope in the coming years.

In short, RaaS allows businesses to take advantage of the benefits that come with robotic automation through cloud-based subscriptions rather than expensive equipment purchases.

This technology builds on the popularity of Software-as-a-Service or SaaS solutions. The rise of SaaS has increased the importance of cloud-based subscriptions for many companies. [Read more…] about Robots-as-a-Service or Software-as-a-Service: Which Technology Trend is the Future?

Filed Under: Software Tagged With: automation, benefits, better, business, cloud-based, companies, easier, models, process, RaaS, SaaS, technology, type

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