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What is digital automation and how does robotic process automation fit into it?

June 19, 2025 by Sam Francis

Digital automation leverages technology – that is, software – to streamline business processes, improving efficiency, accuracy, and cost-effectiveness. 

It acts as an umbrella term, encompassing various specialized approaches, including:

Digital Automation (DA)

This overarching concept involves using technology to automate diverse business processes. Its primary goals are to enhance efficiency, minimize errors, and optimize time and financial resources.

Robotic Process Automation (RPA)

RPA employs software “robots” (bots) to mimic human interactions with digital systems.

These bots execute repetitive, rule-based tasks such as data entry, report generation, or email management, following predefined scripts without human intervention.

Business Process Automation (BPA)

BPA adopts a comprehensive strategy for automating entire end-to-end business processes, frequently involving multiple steps and integrated systems.

While it can incorporate RPA as a component, BPA also integrates other technologies like workflow automation, case management, and often artificial intelligence (AI) and machine learning (ML).

Digital Process Automation (DPA)

Often used interchangeably with BPA, DPA specifically refers to the application of digital tools to automate complex, interconnected processes that might span across various departments and systems.

Intelligent Automation (IA)

Representing the forefront of automation, IA integrates RPA, BPA, and advanced technologies such as AI and ML.

This enables the automation of tasks that demand cognitive capabilities, including complex decision-making, predictive analysis, and continuous learning.

Agentic Process Automation (APA)

A concept introduced by Automation Anywhere, APA integrates pre-trained agentic automation.

This includes AI Agents, RPA, APIs, and robust enterprise-grade governance, working together to automate processes. You can find more details about this in the Automation Anywhere launch announcement.

A framework for endless automation

In essence, digital automation serves as the foundational concept, with RPA and BPA/DPA representing specific methodologies within this framework.

RPA concentrates on automating repetitive tasks, whereas BPA/DPA adopts a broader perspective, focusing on automating entire business processes, often by integrating RPA and other advanced technologies.

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Filed Under: Digital Automation, Features Tagged With: agentic process automation, apa, bpa, business process automation, digital automation, ia, intelligent automation, robotic process automation, rpa, workflow automation

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