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How Often Should You Redesign Your Website in 2022

In this article, you can read everything about redesigning your website. You can find out reasons for changing your website design, what benefits it provides, prices for updating your site, and factors that influence the cost.

With the current rapid development of technology, every company or entrepreneur has a website, and this is not surprising. Now, every person with the desire to find some type of service goes on the Internet first, because there are numerous available offers.

If you want to have a successful business, you need to create a modern, and responsive website. And if you already have one of the websites that need redesigning, our article will help you to deal with potential problems.

Also, we will share with you our own expertise in website redesign costs, to provide you with even more value on this topic.

What should be the reasons for a website redesign? What are the benefits of a website redesign?

One of the biggest possible issues is the slow loading of your webpage. The fast loading speed is vital for a high-quality site, and it is what makes the first impression on customers.

Every millisecond can make a difference and customers begin to lose their focus on the task they are performing starting as early as 1 second. And 40 percent of users are likely to quit the site if they wait more than 3 seconds, according to data by Kissmetrics.

What should your site look like? A well-designed webpage should not only be good-looking, but also it should be usable, modern, and responsive for all devices. With all these features, your business definitely will have satisfied customers, which means it will have success.

“People don’t use a product because of the great design; great design helps them use the product.” – Viran Anuradha Dayaratne, UX Technical Architect

What are the key website redesign services?

There are many options that can influence the cost of a website redesign, so you need to determine the amount of work before estimating the expense budget for redesigning.

You should think about what is missing and what you want to change because on this basing you can redecorate, rewire, remodel or rebuild your website. Only after this, you can find out the potential website revamp cost.


The cost of this approach generally is the lowest, among other web redesigning approaches, but it really will be contingent on the method of work and the workers that you choose to complete the task. Redecoration requires the least amount of work for a site redesign, it concerns only site appearance and layout.

It will help you when you want to make a color change, add some new images or videos, and insert pulls or carousels. But redecoration won’t change the speed of page loading or responsiveness of the website, because it refers only to the design. So this approach is not the magic wand for your business, but if your site functions great, it can make a difference.


Re-wiring is a much deeper approach to redesign an existing website, which can help make your website faster, more modern, productive, and handy by using the latest technology. It includes modernization of your code and/or back-end infrastructure, changing the Content Management System, migrating to the Cloud to boost the loading speed of your website, and providing more safety and availability for your customers.

Understandably, re-wiring will cost more than redecoration. The price will include expenses on additional subscriptions, plugins, UX design services, migration plans, and the work of proficient tech experts.


Remodeling includes options from two previous approaches for redesigning websites. In addition to a faster and more well-designed website, you get updates that will make your page even more functional.

Remodeling takes more money and time but will give better results. You need a team, which insists of a Back-end developer, a web designer, and a tech expert. They will help you with all task problems and do their job professionally together.


The deepest approach among other options for website makeovers, which changes almost everything on your website. Be prepared for the highest website design cost estimate. The main idea will stay the same, but the actual code is completely changed.

You may need this when you want to change your site significantly or shift it in style. In point of fact, you will create a new webpage from scratch, but with the information from the old one. If you want to do a rebuilding, you need to change Content Management System, design, servers, code, and databases.

The main factors that impact website redesign cost

When you found out what you want to improve and which website redesign process fits you the most, we can talk about the main factors that affect the price.


The quantity of the pages you want to have on your website, their approximate size, and content outline. All these specifications refer to the necessary size. You should think over these questions and decide whether you need a content maker for this task or you can do it by yourself.

Only then you can estimate an indicative price. But remember, more pages need more time, content, small details, amendment, and more money in the end.


With the big amount of pages comes complications, but above them exist too many features that also need to be taken into account. An average cost to redesign a website is a combination of several functions, integrations, variety, and quality of content, the usability of the design, marketing costs, database usage, and establishment of a content management system (CMS)

Here are some website redesign tips:

  • You need to have specific knowledge of platforms, which you can use for redesigning, such as WordPress, Drupal, Magento, Joomla, Weebly, and so on.
  • Website functionality can be increased with API integrations. The more integrations you have, the higher price for a redesign will be. But you should be informed about some integrations that have a bad influence on the productivity of your website and what prospective problems might cause some of them because all of them increase the total website update cost.
  • Your expenses are also impacted by your decisions about content development. You will spend more money if you hire an agency or a professional copywriter. But if you have a limited budget, you can write articles by yourself, and reduce the amount of content on your page. In this case, don’t expect that your business will have brilliant results.
  • However, you can’t save it on the database. It is a vital element of your website, without which it won’t ensure high productivity and provide reliable backups.
  • Implementation of a CMS is not compulsory, but it boosts the service of non-technical workers. Nevertheless, if you want to use it, the most affordable option is WordPress, but still exists in many of the more expensive systems.


Price is also influenced by a type and complexity of a design. Will you be satisfied with a stock-images, or do you want to hire an illustrator to give your website a more unique feel? Do you imagine infographics, videos, or animations published on it?

But you need to keep in mind that the speed of loading of websites declines with the expanding quantity of content on pages, and the price gets bigger. You can use mitigation techniques on your code and server environment, however, it may take some extra time, money, and work.

The average cost of website redesign independently

As you can see, you have three options on how to redesign your website: you can do it by yourself, hire a team, or outside experts. Obviously, the cheapest option is the first one. But for this option, you need to have enough time and knowledge. If it’s not a big deal for you, then your expenses will span from $1,000 to $5,000 on average.

You should be prepared to spend a lot of time on every detail. Also, the terms of functionality will be constrained without knowledge of coding. But if you have a small business this option fits you perfectly. The typical website design costs will be the lowest for this option.

What are the freelance web design prices?

If you decide to hire a freelance designer or a developer you will have less work and more concentration to focus on the business plan because now you shouldn’t learn how to code and use different programs.

The freelance web design prices will vary depending on your aims and the level of your worker’s qualifications. The cost will range between $2,000 to $10,000 for a simple website, and from $10,000+ for a more sophisticated one.

Using this option, you should be ready to get a professionally designed website. But remember, these workers will only follow your orders, don’t expect advice or some additional input from them and as they usually have several tasks at the same time, the design will take more time.

Freelancing is a good choice if you do not need a very difficult website, then this cost will be justified. You should think about hiring an agency for the more complex project because prices are the same.

How much does it cost to hire a website redesign agency?

This option is perfect for you if you need a lot of free time because you will have it. An agency guarantees you brilliant results and complete fulfillment of your desires. The big team of high-qualified experts will make your website design modern, responsive and usable.

They can help you to develop your ideas, recommend how to improve your product and make everything for the best results. An agency team has years of work experience with digital project development, and they know what people want and how to give it to them. You should expect long-term collaboration if you hire a team.

Hiring an agency is the most expensive option for redesigning your website, but it’s worth it. The average cost to redesign a website with an agency is from $25,000 for a simple redesign and up to $100,000+ for a complex project.

A website redesign agency will give you a sitemap architecture and receive detailed recommendations on design and execution. The team will not only think over every step of your business plan, but they will also think ahead.


How often should you redesign your website?

With the rapid development of modern technologies, new trends appear every year, so you need to have a relevant and usable website. We recommend redesigning a website every two or three years to keep it handy and up-to-date.

How long does a website redesign take?

Everything depends on the complexity and size of potential redesigning. On average, it takes around 14 weeks from the discovery stage to launch.

How do you know if your website needs a redesign?

If your website is not responsive for all types of electronic devices, has a slow loading speed, its design is obsolete, users don’t stay long on it or your business is going through a rebranding, your website needs a redesign.

What are the benefits of redesigning a website?

Your website will be up-to-date, usable on all devices, and more comfortable for clients, which means bigger requests and income. The redesign will make your SEO and website more productive. Also, updated content will help you to promote trust and brand recognition amongst consumers.

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