The web design industry is constantly changing as technology matures and involves. Whether it’s changing styles, new best practices, or the implementation of innovative technology, we’ve seen the Internet evolve over the last few decades.
Major developments like accessible high-speed internet have led to enhanced experiences for most users. We’ve also seen multimedia content and HTML5 become the new standards.
But things are starting to change for web design, and a new type of technology is slowly emerging as the future of this industry.
In this article, we’ll discuss how artificial intelligence (AI) is quickly transforming the way websites are built and how designers work.
How Does AI Impact the World of Web Design?
In some applications, AI technology has the power to design and build websites on its own. Take Maker, a unique platform that allows web designers to build fully-functional websites from a simple image file.
This type of design is often referred to as artificial design intelligence (ADI). And web designers are starting to take notice and look for new ways to implement ADI into their workflows.
How Can AI Transform Web Design?
Traditional web design has always been completed by an individual designer or a team of designers. These designers use a mixture of coding, and in some cases, pre-designed templates to create unique website designs.
But as AI has become more intelligent, it has begun to enter the web design world. This technology is becoming so advanced it can even compete with designers in terms of creativity, originality, and personalization.
And in many cases, it’s even able to analyze data from existing web pages to create highly personalized designs.
This makes it a powerful tool to cut down on the tedious manual tasks that often come with the web design experience. It also presents companies with a powerful tool to cut costs when it comes to web design.
How Is AI Currently Being Used in Web Design?
Wix and Squarespace are examples of website building platforms that leverage ADI technology. These platforms allow users to choose ADI-generated templates and customize them to their needs.
This technology uses data from you and your website to create a unique page using pre-set layouts, images, text options, and more.
What Can We Expect to See in the Future?
While ADI is sure to continue to take the web design industry by storm—it’s unlikely that real designers will ever get replaced.
ADI may even be seen as a way for designers to become more efficient. It has been suggested that AI could assist in the design process by suggesting layout variations and improving the font selection process, while still allowing web designers to take on the more creative aspects of website building.
There are plenty of reasons why using a real web designer is preferable to letting AI design your website in full. For instance, the web designers at Globalgraphics continue to find innovative, unique ways to create websites that go far beyond the cookie-cutter AI designs you find on platforms like Wix and Squarespace.
Experienced web designers can integrate various AI-powered platforms into your website, while still providing live support, marketing expertise, SEO advice, creative design solutions, and more.
Humans and AI Can Coexist in the Future of Web Design
AI is undoubtedly transforming the web design industry. New technology makes it possible for computerized systems to design unique, functional websites for just about anyone.
But for companies that need websites that go above and beyond standardized AI-designed layouts, nothing will ever beat a real live web designer.
What the future likely holds is an integration of both AI and “real” designers. Because lots of the web design process isn’t actually that creative, adding in some AI features could simplify and speed up the design process for human designers.
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