Robotics & Automation News

Market trends and business perspectives launches $1,000 ‘map-free’ self-driving solution, developer of the first production-ready autonomous driving solution, has launched its new Driver 3.0 solution, which the company describes as “the latest advance to achieving full autonomous driving and widespread commercialization”. is among the first to successfully complete HD map-free self-driving public road tests, thus breaking limitations created by geo-fencing. It is also among the first to win a production contract from automotive manufacturers to produce autonomous vehicles for consumer use.’s Driver 3.0 includes two versions of its self-driving solutions for automakers. D-PRO, with a hardware cost of $2,000, includes HD map-free operation and features like valet park assist (VPA) and point-to-point navigation on all roads without operational design domain (ODD) restrictions.

D-AIR, with a hardware cost of $1,000, focuses on HD map-free driver assistance, like automatic cruise control (ACC), lane centering control (LCC) and autonomous emergency braking (AEB), providing automakers with a cost-effective alternative.

Both versions of the Driver 3.0 solution expedite automakers’ mass production plans as they comprehensively address concerns regarding the high cost of mapping and maintenance and geo-fencing limitations.

Maxwell Zhou, CEO of, says: “We focus on rapidly bringing highly advanced, affordable autonomous driving to automotive OEMs. Unlike most other autonomous driving solution providers, we concentrate on developing and commercializing one autonomous driving framework by first deploying ADAS functionality.

“Once ADAS-equipped cars are widely available, relevant regulations are in place, and the public better understands autonomous driving, OEMs can upgrade to full autonomy via over-the-air (OTA).

“Not relying on HD maps, smart driving will be available everywhere and affordable for automakers and consumers alike.”

Passenger vehicles integrated with Driver 3.0 will be available for purchase this year from an established automotive brand.

The smart driving system will reduce driving fatigue and offer a smooth and consistent driving experience with the hybrid mode. Software OTA will continuously equip the cars with more improved functions and services in the future.

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