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Apple releases new ‘fastest, most powerful’ MacBook Pro

Apple has updated MacBook Pro with faster performance and new pro features, making it the most advanced Mac notebook ever.

Apple is, by some accounts, the world’s largest manufacturing company, certainly by such measures as market capitalization and perhaps revenues.

The company is continually launching new products and updating its existing ones, which often means changing of suppliers. 

So, for example, after years of buying chips from Qualcomm, Apple looks to be switching to other providers.

And in the screens sector, new technology such as organic light-emitting diodes, or OLED, is being developed by a number of companies, which may attract Apple.

Interestingly, one of Apple’s manufacturing partners is Samsung, which is also Apple’s great rival in the smartphone market.

Samsung recently claimed to have developed what was reported as “unbreakable” OLED screens, by MacRumours.com.

This and other innovations will continue to attract Apple, which, of course, produces hugely successful lines of laptop and desktop computers.

The new laptop range features up to 6-Core processors and 32GB of memory, True Tone display and the new Apple T2 Chip, which may indicate a gradual moving away from outside suppliers of chips.

The new MacBook Pro models with Touch Bar feature 8th-generation Intel Core processors, with 6-core on the 15-inch model for up to 70 percent faster performance and quad-core on the 13-inch model for up to two times faster performance – ideal for manipulating large data sets, performing complex simulations, creating multi-track audio projects or doing advanced image processing or film editing.

Already the most popular notebook for developers around the world, the new MacBook Pro can compile code faster and run multiple virtual machines and test environments easier than before. Additional updates include support for up to 32GB of memory, a True Tone display and an improved third-generation keyboard for quieter typing.

And with its powerful Radeon Pro graphics, large Force Touch trackpad, revolutionary Touch Bar and Touch ID, dynamic stereo speakers, quiet Apple-designed cooling system and Thunderbolt 3 for data transfer, charging and connecting up to two 5K displays or four external GPUs, it’s the ultimate pro notebook.

Philip Schiller, Apple’s senior vice president of worldwide marketing, says: “The latest generation MacBook Pro is the fastest and most powerful notebook we’ve ever made.

“Now with 8th-generation 6-core processors, up to 32GB of system memory, up to 4TB of super fast SSD storage, new True Tone technology in its Retina display and Touch Bar, the Apple T2 chip for enhanced security and a third-generation quieter keyboard packed into its thin and light aluminium design with all-day battery life, it’s the best notebook for pro users.”

‘Faster, more powerful’

The new MacBook Pro is now faster and more powerful, with 8th-generation 6-core Intel Core processors on the 15-inch MacBook Pro for up to 70 percent faster performance and 8th-generation quad-core Intel Core processors on the 13-inch model for performance that’s up to twice as fast.

With the option to add up to 32GB of memory on the 15-inch MacBook Pro, users can run more apps simultaneously or load larger files into memory.

And with up to a 2TB SSD on the 13-inch model and up to a 4TB SSD on the 15-inch, MacBook Pro gives customers the flexibility to work with large asset libraries and projects wherever they go.

Retina Display with True Tone

With 500 nits of brightness and support for the P3 wide colour gamut, the Retina display on MacBook Pro is the best Mac notebook display ever. Now with True Tone technology, the display and Touch Bar deliver a more natural viewing experience for design and editing workflows, as well as everyday tasks like browsing the web and writing email.

Apple T2 chip and “Hey Siri” on Mac

Also new to MacBook Pro is the Apple T2 chip, first introduced in iMac Pro. With the Apple T2 chip, MacBook Pro now delivers enhanced system security with support for secure boot and on-the-fly encrypted storage, and also brings “Hey Siri” to the Mac for the first time.

15-Inch MacBook Pro highlights

  • 6-core Intel Core i7 and Core i9 processors up to 2.9 GHz with Turbo Boost up to 4.8 GHz
  • Up to 32GB of DDR4 memory
  • Powerful Radeon Pro discrete graphics with 4GB of video memory in every configuration
  • Up to 4TB of SSD storage2
  • True Tone display technology
  • Apple T2 Chip
  • Touch Bar and Touch ID

13-Inch MacBook Pro highlights

  • Quad-core Intel Core i5 and i7 processors up to 2.7 GHz with Turbo Boost up to 4.5 GHz and double the eDRAM
  • Intel Iris Plus integrated graphics 655 with 128MB of eDRAM
  • Up to 2TB of SSD storage2
  • True Tone display technology
  • Apple T2 Chip
  • Touch Bar and Touch ID
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